For those of you uninitiated to the Sportsracer phenomenon, "'The Show With Ze Frank' was a yearlong online experiment in interactive entertainment that [ended] Saturday. And it's an example of how one guy with a camera in his living room can take viewer participation... to absurd levels."
Aside from the entertainment value (which is significant) the EQ takeaway is the following quote:
"We have this incredible ability to communicate with each other," Frank said. "I want to play around with it, see what this mass audience is really capable of."
Imagine: funny, irreverent, and informative content about important issues that engages an interactive audience who uses this as the foundation of an ever expanding dialogue regarding the important issues of our time. Stay tuned...
zefrank.com
Wednesday, March 21, 2007
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