Talk about leaveraging 2.0 for sustainability:

green maven continues to get props for its use of google co-op to search the green web. this time it's from the mighty google themself. see google's list here

the brain child of network and technology mastermind (and my dear friend) k.joey shepp, fellow greenMBAers (of which i am an alumnus) and others share a hive-mind for the green web. as greenMaven editor/contributors, we add sites to the search query by tagging them as we surf the web.

early this year, the site was named #9 in TIME's top 25 web sites of 2006, although it had only launched weeks before the endo of the year. that is here:

get a widget (here) for your page and help spread the green web.

"Green Maven makes searching for all things green as easy as using
Google. If you search for socks, you get organic socks. If you search
for cars, you get hybrid cars. Our mission is to make it easy for
mainstream to go green."-Joey Shepp, founder of Green Maven

Empowering Democracy with Aggregation

Using new-media to empower movements is one of the most exciting applications of 21st century communication technology. The internet creates the potential to communicate, but it is the applications being developed that give us the ability to do so.

Presently, Equilibrium Media is researching the very best applications from the leading edge of these technologies to fulfill our mission: To inform and entertain the shift to a global culture of sustainability. While "sustainability" is often interpreted to mean "ecology", the truth is the political sphere is equally--if not more--important, because the ecological strains we face are caused by political concerns being played out. (See China's stance on Green House Gas emissions.)

So, empowering democracy--and our collective ability to lead society in a desirable direction--is an important application of this technology. One offering we will certainly be implementing on WWW.EQ.TV is Splashcast, and a great application of their player is the ability to aggregate videos into one channel, as is the case with the SplashCast player below that contains all the videos in all the candidates’ offical YouTube channels.

We will certainly be using this to empower our own users to share their own creations--original and aggregated--on their profile pages, and potentially as EQ content creators. Additionally, we are looking into using this to publish some or all of our professional content. For now though, check out the channel below, and head on over to Splashcast to see more of what these folks are developing.